Pernilla Jonsson
Director Consumer, Marketing & Innovation,
Senior Consultant, Kairos Future

Pernilla Jonsson works as researcher and strategy consultant focusing on consumer behavior, marketing and media. She joined Kairos Future after having participated in the 4 year interdisciplinary research program on "Commercial cultures" at Center for consumer science, Gothenburg school of Business, Economics and Law. Her doctoral thesis emanates from a cultural perspective on consumer research and treats how consumers are socially organized in markets. Pernilla previously worked in the automobile industry and as a management consultant for Accenture. In 2004 and 2005, she was part of the Swedish association for Advertising trend scout team.

Mette Morsing

Ph.D., Professor and Director
CBS Center for Corporate Social Responsibility, Copenhagen Business School

Mette Morsing is Professor and Director of CBS Center for Corporate Social Responsibility at Copenhagen Business School since 2001. Morsing’s research interests focus on corporate social responsibility (CSR) within the areas of management, communication, identity, image and reputation management. She has published a number of international books, book chapters and articles on these issues in, for example, Human Relations, Corporate Reputation Review, Journal of Corporate Communication, Business Ethics: a European Review and Harvard-Deusto Business Review. Her latest books are Corporate Social Responsibility: Reconciling Aspiration with Application (2006) at Palgrave is co-edited with professor Andrew Kakabadse. Her new book Corporate Communication: Convention, Complexity and Critique at Sage Publications (2008) is co-authored with professors Lars Thøger Christensen and George Cheney.

Morsing is a member of a number of European committees and boards on issues of CSR, and she leads the Nordic Center for Corporate Responsibility. She also serves as a vice-chair of the European Academy of Business in Society’s (EABIS) Management Committee as well as a vice-chair of the EABIS Academic Board.

Johanna Mäkelä
Dr., Research Manager
National Consumer Research Centre

Research Manager, Dr. Johanna Mäkelä is a sociologist specialized in food and consumption studies. She has explored social and cultural aspects of eating since the beginning of the 1990s. She has been particularly interested in meal studies and styles and practices of eating. In her research she has used both quantitative and qualitative methods and data. She has also written theoretical reviews about meals. She received her doctorate in 2002 from the University of Helsinki. Today she is the head of food research at the National Consumer Research Centre in Helsinki, Finland. Mäkelä is currently working in research projects that explore e.g. future and sustainable food consumption, consumers’ food choices and practices in everyday life contexts, CSR in the food chain and participatory methods. She has lectured and written about the social and cultural dimensions of eating and food both in Finnish and English.
 

Mika Pantzar
Research Professor, National Consumer Research Centre

Mika Pantzar is acting as a research professor in National Consumer Research Centre. He is currently working at the Academy of Finland (& Helsinki School of economics) preparing a book the working title of which is "Choreography of everyday life – practice theoretic view" (with Elizabeth Shove). He has published over hundred articles within consumer research, design and technology studies, rhetoric of economic policy, food and future studies and systems research. Major works are published in Finnish: Domestication of technology. From Science of Consumption to Art of Consumption (Tammi, 1996) and Future Home - Inventing Needs for Domestic Appliances (Otava, 2000).

Victoria Wyszynski Thoresen
Associate Professor, Hedmark University College
 

Victoria Wyszynski Thoresen is Associate Professor of Education at the Hedmark University College in Norway and project manager of the Consumer Citizenship Network. Thoresen has specialized in curriculum development, global education, peace education, value-based education, lifelong learning and consumer education. In addition to many years of experience as a teacher and teacher trainer, Thoresen has been a member of the Norwegian national board for revision of the country’s core curriculum and also a member of the National Norwegian Committee for consumer education. Thoresen has written textbooks for schools and teacher training and has functioned as an international educational consultant. She is presently assisting UNEP and the U.N. Marrakech Process Task Forces in the development of a core curriculum for education for sustainable consumption. For a number of years she was chairman of the board of the Norwegian Peace Center and a member of the National Spiritual Assembly of the Baha’is of Norway. Thoresen functions also as an international expert contributing to the creation of International Standards (26000) for Social Responsibility.

Markku Wilenius

Senior Vice President, Allianz Group

Professor, Turku School of Economics
 

Markku Wilenius works as Senior Vice President at the Allianz Group in Munich. His tasks include fundamental and trend research, as well as intensifying the Allianz Group's academic network. Wilenius continues also as a part-time professor in future studies at the Finland Futures Research Centre. In addition he is Adjunct Professor in the University of Helsinki. Wilenius' interests in research and development focus on the development of the society and forecasting of development, visionary and strategic management of organisations in terms of their competence building as a way to "futurise" them, and sustainable development. His publications cover academic, economic and public forums about the current research issues as well as burning daily issues close to his heart. His latest book "Creative Knowledgre Capital - Sustainable Competitive Advantage of the Future" was published In 2006 (with Prof. Pirjo Ståhle). Professor Wilenius is also a wanted speaker, and has made time to lecture on many different arenas.