MATERIALS

 

PROCEEDINGS OF THE CONFERENCE

 

The proceedings of the Conference is available on-line:

 

Koskela, Marileena & Vinnari, Markus (eds.) (2009) Future of the Consumer Society. Proceedings of the Conference “Future of the Consumer Society”, 28–29 May 2009, Tampere, Finland. FFRC eBooks 7/2009. Finland Futures Research Centre, Turku School of Ecnomics, 293 p. ISBN 978-951-564-968-3. ISSN 1797-132 [pdf, 3.4 mb]

 

Special Issue on Progress in Industrial Ecology, An International Journal (PIE)
Volume 6 - Issue 4 - 2009
Special issue on Consumer Society and Future of Sustainability
Guest Editors: Markus Vinnari and Marileena Koskela

 

 

 

ABSTRACTS AND POSTER PRESENTATIONS

 

Book of Abstracts (pdf, 500 kb) (edited 25 May 2009)

 

List of Speakers on the Conference Sessions (pdf)

 

A printed Book of Abstracts is available in the conference materials. The materials are provided to the participants during the registration.

 

 

SESSIONS ON THURSDAY 28th MAY

 

SESSION A.1

SPECIAL WORKSHOP: USER DRIVEN INNOVATION IN THE CONSUMER SOCIETY – THE FORGOTTEN SIDE OF THE INNOVATION SYSTEM? read more (pdf)
Chair: Professor Saara Taalas, Turku School of Economics, Centre for Research and Education, Media

 

SESSION A.2

DELPHI
Delphi session will address the methodological choices in the use of Delphi method. E.g. papers will discuss the problems of the selection of the experts and the role of expert in the process. Also, the problems in the case of combining qualitative and quantitative information during Delphi process will be addressed.
Chair: Adjunct Professor Petri Tapio, Turku School of Economics, Finland Futures Research Centre
 

 

SESSION A.3

ENVIRONMENTALLY SIGNIFICANT CONSUMPTION
Environmentally significant consumption session will try to find solutions to environmental problems, such as the climate change. These problems are addressed e.g. from the view point of Finnish homes and the energy saving.
Chair: Project Manager Marileena Koskela, Turku School of Economics, Finland Futures Research Centre

 

 

SESSION A.4

FUTURE OF THE SOCIAL MEDIA read more (pdf)
Future of the social media is discussed from the view point of media environment and consumption, change in media demand, virtual consumer communities and prosumers.
Chair: Professor Sirkka Heinonen, Turku School of Economics, Finland Futures Research Centre

 

 

SESSION A.5

SUSTAINABLE CONSUMPTION
Sustainable consumption session tries to find policy recommendations for sustainable future. Also, the issue of environmental learning is addresses from the point of view of sustainable consumption.
Chair: Professor Hanna-Leena Pesonen, University of Jyväskylä School of Business and Economics, Corporate Environmental Management
 

 

SESSION B.1:

WORKSHOP: USER DRIVEN INNOVATION IN THE CONSUMER SOCIETY – THE FORGOTTEN SIDE OF THE INNOVATION SYSTEM?  read more (pdf)
The session B.1 continues from Session A.1.
Chair: Professor Saara Taalas, Turku School of Economics, Centre for Research and Education, Media
 

 

SESSION B.2

SCENARIOS
In the scenarios session, research papers present different ways to use scenarios in the planning of the future. Scenarios have been used to plan the future of reading in Germany and to plan generic marketing.
Chair: Adjunct Professor Petri Tapio, Turku School of Economics, Finland Futures Research Centre
 

 

SESSION B.3

ENVIRONMENTALLY SIGNIFICANT CONSUMPTION
The second session of environmentally significant consumption addresses the topic from the point of view of private consumers. E.g. the gap between attitudes and actions, the environmental impacts of private consumption and the consumption patterns will be discussed.
Chair: Project Manager Marileena Koskela, Turku School of Economics, Finland Futures Research Centre

 


SESSION B.4

FUTURE OF THE SOCIAL MEDIA read more (pdf)
The session B.4 continues from Session A.4.
Chair: Professor Sirkka Heinonen, Turku School of Economics, Finland Futures Research Centre
 


 

SESSIONS ON FRIDAY 29th MAY



SESSION C.1

COMMUNICATING CORPORATE SOCIAL RESPONSIBILITY
Communicating corporate social responsibility session discusses the communication between company and its stakeholders. Research data has included press releases and corporate environmental reports. In addition, corporate social responsibility has been address from the responsible brands perspective and from the stakeholder cooperation perspective.
Chair: Professor Johanna Kujala, University of Tampere, Department of Management Studies
 


SESSION C.2

CONSUMERS AND CHANGING VALUES
In the first session of consumers and changing values, values are addressed from the point of view of eating, sounds and consumer relations.
Chair: Project Manager Paula Hakola, Turku School of Economics, Finland Futures Research Centre

 

SESSION C.3

SUSTAINABLE FOOD CONSUMPTION
Future of the Sustainable food consumption is discusses altogether in three sessions during the conference. This first session sustainable food consumption is studied with scenarios and looking at the change patterns.
Chairs: Head of Research Päivi Timonen, National Consumer Research Centre & Senior Research Scientist Juha-Matti Katajajuuri, MTT Agrifood Research Finland, Biotechnology and Food Research
 

 

SESSION C.4

INNOVATIVE EDUCATION FOR A SUSTAINABLE FUTURE: SOUTHERN PERSPECTIVES
Innovative education for sustainable future session discusses the possibilities to use the African Catchment Game to practise sustainable development.
Chair: Professor Roddy C. Fox, Rhodes University, Department of Geography, South Africa
 


SESSION D.1

COMMUNICATING CORPORATE SOCIAL RESPONSIBILITY
The Session D.1 continues from Session C.1.
Chair: Professor Johanna Kujala, University of Tampere, Department of Management Studies


SESSION D.2

CONSUMERS AND CHANGING VALUES
The second session of the topic consumers and changing values address the future of consumption from the point of view ethical consumption, luxury consumption and consumer data.
Chair: Project Manager Paula Hakola, Turku School of Economics, Finland Futures Research Centre

 


SESSION D.3

SUSTAINABLE FOOD CONSUMPTION
The second session of the sustainable food consumption discusses the consumers’ value action gap and the greenhouse gas emissions of the food production.
Chairs: Head of Research Päivi Timonen, National Consumer Research Centre & Senior Research Scientist Juha-Matti Katajajuuri, MTT Agrifood Research Finland, Biotechnology and Food Research

 

 

SESSION D.4

GLOBALISATION OF CONSUMPTION
The globalisation of consumption session reviews the global environmental effects of the consumption. Case studies are provided from developing and developed countries.
Chair: Project Manager Katriina Siivonen, Turku School of Economics, Finland Futures Research Centre
 

 

SESSION E.1

FUTURES RESEARCH METHODS
Futures research methods session discusses the use of various research methods in modelling the future. E.g. trickle down theory, futures workshops and decomposition will be presented.
Chair: Research Professor Jyrki Luukkanen, Turku School of Economics, Finland Futures Research Centre

 


SESSION E.2

EMPOWERING TOMORROW'S CONSUMERS
Empowering tomorrow’s consumers session address the active role of the consumers in the future. The presentations focus on consumers and innovation, new ways to empower consumers and consumer organisations.
Chair: Project Director Piia Nurmi, Turku School of Economics, Finland Futures Research Centre

 

SESSION E.3

SUSTAINABLE FOOD CONSUMPTION
The third session of sustainable food consumption addresses the role of environmental information in food consumption. Environmental information is discussed from the point of view of the whole production chain, the consumers and the responsibilities.
Chairs: Head of Research Päivi Timonen, National Consumer Research Centre & Senior Research Scientist Juha-Matti Katajajuuri, MTT Agrifood Research Finland, Biotechnology and Food Research
 

 

SESSION E.4

CONSUMERS IN THE FUTURE
The session Consumers in the future focuses on consumer mega trends, changing consumer behaviour and role of culture in consumption.
Chair: Education Manager Leena Jokinen, Turku School of Economics, Finland Futures Research Centre

 

 

POSTERS

 

Posters will be on display throughout the conference. Poster sessions are held during the afternoon coffee breaks.

The posters represent different themes of the future of the consumer society. They present e.g. the results from recent Finnish food chain LCA studies which made it possible to compare magnitudes of environmental impacts of different foodstuff. The posters also address motion to establish independent organization for consumer protection in Thailand and a case study of energy use in the agriculture sector of Finland and EU15.